{"id":3160,"date":"2012-06-27T18:20:45","date_gmt":"2012-06-27T22:20:45","guid":{"rendered":"http:\/\/www.poweryourpractice.com\/?p=3160"},"modified":"2026-03-19T16:14:34","modified_gmt":"2026-03-19T16:14:34","slug":"how-to-present-health-data-to-your-patients","status":"publish","type":"post","link":"https:\/\/carecloud.com\/continuum\/how-to-present-health-data-to-your-patients\/","title":{"rendered":"How to Present Health Data to Your Patients"},"content":{"rendered":"

In 2010, Wired magazine executive editor Thomas Guetz gave a Ted Med talk on the importance of redesigning medical data. He claimed\u00a0better health is not a science problem, but an information<\/em> problem.<\/strong><\/p>\n

Granted, it\u2019s not the quality or quantity of information that promotes more health or engagement, but the way that information is presented. Guetz believes better decisions in persons\u2019 lives can be promoted via better design.<\/p>\n

<\/p>\n

The perfect example? Smokers know they need to quit but don\u2019t do it. Below we explore how practices can change the way they present health information to patients.<\/strong><\/p>\n

Engagement or Compliance Care?
\n<\/strong>How do dentists keep patients brushing and flossing? Some think fear-based marketing does the trick \u2013 getting patients to believe they’ll drink soup for the rest of their lives if they don\u2019t brush and floss.<\/p>\n

However, studies show that people who brush and floss do so because of a sense of efficacy.<\/strong> They genuinely believe they can<\/em> follow a more strict brush and floss regimen, so they do.<\/p>\n

This demonstrates that perhaps fear- and compliance-based care isn\u2019t the best route for physician-patient interaction. Personalized information, however, gives people specific information about what their health status is and where they should stand.<\/p>\n

Physicians should connect specific personal health information to patients’ lives in an educational way. Subtract the fear, seeing as there is already an emotional connection to the information since it comes from us.<\/p>\n

Choices must be presented to the patient, which is then connected to actions and behaviors they should follow. These behaviors need to return to the point where personalized information is given,<\/strong> completing what Guetz describes as a \u2018feedback loop.\u2019<\/p>\n

No More Jargon
\n<\/strong>Most patients don’t understand doctor vernacular, so why not provide them with spoken and\u00a0printed personal health information that normal patients can understand?<\/p>\n

Lab test results make the patient’s frontal lobes do cartwheels. There are easy ways to reimagine test results. For instance, some EHRs provide more artful representations of health information that patients can more productively absorb.<\/p>\n

But what if a small practice’s EHR doesn\u2019t have that capacity? Quest Diagnostics and LabCorp probably aren\u2019t making changes any time soon, and both companies target doctors and insurance companies. Practices must do the patient targeting.<\/p>\n

Most practices can\u2019t afford a freelance graphic designer, but physicians can collaborate with staff members to rewrite test results,<\/strong> and use certain template phrases to personalize results for patients in the practice.<\/p>\n

Furthermore, physicians shouldn\u2019t be afraid to experiment with color in personal health data collateral. We know it\u2019s a crazy notion, but people tend to correlate data with hues!<\/p>\n

Patient Questions<\/strong>
\nSome patients may not be acquainted with the kinds of questions they should be asking, so physicians should be prepared to educate them. Patients should be provided with the questions they need<\/strong> to be asking to engage in their personal health.<\/p>\n

May I have test results and any other pertinent personal health information?<\/em> This is the most basic question a patient should be asking to engage in his or her personal health.<\/p>\n

What does this health information mean?<\/em> Doctors should sift through tests and explain results to patients. This may result in a longer visit momentarily, but will ultimately save time by leading to savvier patients.<\/p>\n

What options do I have?<\/em> Physicians should give patients various options towards bettering or maintaining their health, including routes with negative repercussions.<\/p>\n

What\u2019s next?<\/em> This is where physicians give patients their options towards adopting better care.<\/p>\n

Physician Questions
\n<\/strong>Physicians should act as stewards, guiding patients who are willing to engage with their personal health. It\u2019s irresponsible to not perform a little patient handholding here.<\/strong> Below are examples of questions physicians should ask patients to help gain a clearer picture of their overall health.<\/p>\n

What are you eating? What is your diet like?<\/em><\/p>\n

What efforts are you making towards caring for your health?<\/em><\/p>\n

What are your risk factors for disease? What aspects of your lifestyle perpetuate these risks?<\/em><\/p>\n

What have you been tested for? What do you need to be tested for?<\/em><\/p>\n

Then, physicians should map these answers out and present them to patients, helping them gain a better understanding of their personal health information from diagnosis to treatment and prevention. While these questions may make sense to healthcare providers, this represents a total redesign of personal health information to patients who are willing to engage.<\/p>\n

Patients are educated and capable enough of understanding personal health data,<\/strong> but it must be presented in a form they can engage with. It\u2019s essential to give patients the opportunity to act and end compliance- and fear-based care.<\/p>\n

What do you do to engage patients at your practice?\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

In 2010, Wired magazine executive editor Thomas Guetz gave a Ted Med talk on the importance of redesigning medical data. He claimed\u00a0better health is not a science problem, but an information problem. Granted, it\u2019s not the quality or quantity of information that promotes more health or engagement, but the way that information is presented. Guetz […]<\/p>\n","protected":false},"author":1,"featured_media":32784,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-revenue"],"yoast_head":"\nHow To Present Health Data To Your Patients - Continuum<\/title>\n<meta name=\"description\" content=\"What do you do to engage patients at your practice?\u00a0Power Your Practice explores how practices can change the way they present health data to patients.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/carecloud.com\/continuum\/how-to-present-health-data-to-your-patients\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Present Health Data To Your Patients - 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