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Social media used to be a platform where people shared highlights of their lives, photos, and thoughts. It is increasingly being used to spread awareness on important topics and educate people on various matters. In healthcare, many providers
Facebook is ideal for grumpy cat videos, pictures of your recent chicken-lime-bacon culinary experiment, and praise for your favorite Journey lyric. It is not, however, the appropriate place for your staff to voice frustrations with an unruly patient. While services
Using social media for your practice without first setting a social media strategy is a bit like building a house without a set of blueprints. It can be done, but you’ll run into problems down the road. For instance, you
The year was 2005. I was at my best friend’s apartment when my computer-bound friend called me over to show me this ‘Facebook’ thing – just for college students, sans mom and dad, and I was instantly hooked. LinkedIn came
A unique perspective emerged from last week’s Connecting Healthcare + Social Media Conference in New York when Mike Sevilla, MD, family physician, and blogger at Family Medicine Rocks, took the stage to present his own social media story. He also
In our interconnected world, what unfolds after a patient steps over the threshold of a medical group’s door can quickly become fodder for discussion – not only across the dinner table, but also across town and around the globe.
As social media becomes more and more pervasive in daily life, it’s more important than ever for hospitals and medical practices to use tools like Facebook to engage with patients and the public in a meaningful way. Plenty of healthcare
These days, it seems everyone is on Facebook. There are over 500 million users worldwide, and half of those people log on to Facebook on any given day. Physicians who create a Facebook page for their practice are able to
The challenges in the field of physical therapy are manifold. From navigating the complexities of healthcare regulations and insurance to constantly pursuing the latest therapeutic techniques and equipment, it’s a dynamic profession that demands constant adaptation. Your ability to meet
The profitability of any business relies on one core factor: customer satisfaction. Healthcare is no exception. Since the fee-for-service reimbursement model changed to the fee-for-value model, the practice’s revenue relied solely on patient satisfaction. In this value-based care landscape, providers
